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Brightly Software

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leader in asset management solutions

Brightly Software, a leader in asset management solutions, sought to amplify their marketing strategy with a focus on LinkedIn Ads. SparkLaunch Media partnered with Brightly in April 2023, taking charge of their LinkedIn advertising to enhance their marketing efforts.

The Challenge

Our mission was to not only manage Brightly's LinkedIn Ads but to drive growth and increase leads through strategic ad campaigns, ultimately optimizing their marketing machine for peak performance.

The SparkLaunch Solution

We embarked on this journey with a comprehensive strategy focusing on custom graphic design, robust ad campaigns, and continuous optimization through A/B testing. Our approach was tailored to integrate seamlessly with Brightly's extensive marketing strategy, enhancing their presence on LinkedIn without disrupting the existing marketing framework.

Data-Driven Results

  • Customer Cost of Acquisition:
Weekly meetings with Brightly’s dedicated point of contact ensured transparency and alignment on ad performance and strategy.
  • Conversion Rate:Our meticulous A/B testing of ad copy, strategy, and graphics fine-tuned their LinkedIn output, achieving significant time savings and improved lead generation at a lower cost.

Since our partnership’s inception, we have:

  • Ad Spend
  • Enhanced the efficiency and effectiveness of LinkedIn Ads.
  • Conversions
  • Significantly increased leads while reducing costs.
  • Marketing
  • Demonstrated SparkLaunch Media's ability to collaborate within large-scale marketing operations.

The Journey Ahead

Our work with Brightly Software exemplifies SparkLaunch Media’s capability to lead growth and drive results on platforms like LinkedIn. We look forward to continuing our partnership with Brightly, expanding their marketing funnel, and achieving even greater success together.

Ready to enhance your digital marketing strategy and achieve remarkable results?

Contact SparkLaunch Media today to discover how we can elevate your brand's presence and performance.
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+1 (508) 377-3224
1026 Jay St. B204
Charlotte, NC 28208
inbound@sparklaunch.media

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