Finding that initial momentum is what allows everything in your business to fall into place. It’s often the hardest part of the growth process. Thankfully for you, it’s also what we do best.
Our Platforms
As we say constantly, there is no one-size-fits-all approach to marketing anymore. Some brands do incredibly well in search, others are so cut out for user-generated social. The channels you choose matter immensely. Putting you in the right place at the right time is something we do exceptionally well (was that too braggy?).
User experience is key. Page speed, accessability, and indexability are all things that will affect UX on your website. We’ll comb through the entirety of it to ensure your website experience is no less than phenomenal.
On-page optimization is the foundation to making sure your website is appearing in search results for your keywords. URL’s, meta titles/descriptions, headers, schema and structured data are all things we’ll keep optimized for you.
Your customers need to find you as the best choice for whatever it is they’re searching for. Our keyword research will allow you to understand the full landscape of where and how you’re trying to rank.
Building a strong brand is a key part of being memorable to customers. It’s become increasingly important. Your brand voice and visuals should flow throughout your assets and channels seamlessly. Lucky for you, we do this very well!
Bill Gates said “Content is king” in 1996, and he couldn’t have been more right. Content is the bridge between you and your audience, and it’s imperative that it’s maintained with utmost importance.
Visitors won’t bother navigating your website if navigation is difficult or unintuitive. The easier you make it, the more likely a customer will stick around long enough to convert.
Whether it be a manual penalty, or from an algorithm change, sometimes search engines will hit you with a big red ‘X’. You want someone on your side who knows how to navigate and fix the issue (hint, hint!).
We love to do SEO ourselves, but we also highly advocate for our clients to have a great understanding for it as well. You are the link between our expertise and your brand, so your understanding of the process can be incredibly valuable.
SEO is one of the most important ingredients in a digital marketing recipe and it so often goes overlooked. An effective SEO strategy will drive visibility, brand awareness, and sales. Also, SEO isn’t depending on adspend so the potential returns are significant. We stay up to date and in tune with Google’s algorithm changes so you don’t have to.
We tried to structure a way of doing SEO that was truly friendly to both small and large businesses. What we came up with is a plan built on flexibility and on hours worked. This allows us to continually customize the SEO strategy and what we implement each month.
No, because we built our service on the foundation of flexibility, we are able to customize the amount of work that we deliver each month. Unless we are working on a revenue share model, you can cancel, upgrade, or downgrade at any time with just 30 day notice. Not many agencies are this flexible!
One of the many benefits of partnering with our sister-agency, Digital Position, is their proprietary reporting software Datapulse. You will be able to log into it to see your metrics in real-time. We then typically send a monthly SEO report with an analysis of the metrics, summary of projects completed the previous month, and the projects for the upcoming month. Then we hop on a monthly call to go through it and prioritize. Custom reporting options and a more frequent cadence of calls is absolutely an option.
+1 (508) 377-3224
1026 Jay St. B204
Charlotte, NC 28208
inbound@sparklaunch.media
