There is no one ‘right way’ to do social media. Pinpointing your target audience and developing a content strategy that actually delivers value to those who see it is what separates the businesses who succeed from those who do not.
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Businesses fail on social when the content they make and the message they deliver is all for them, not for their audience. Finding a way to create value and not simply announce sales or products will turn social media into something that works for you, not against you.
Let’s face it, most business owners are experts of their craft not of the latest trend on TikTok. We work with business owners who don’t have the time or skill-set that is required to thrive on social media. Social media is what we do. Partnering with SparkLaunch instantly adds a quarter century of social media experience to your team for half the price of one in-house employee.
We strongly believe that cookie-cutter marketing solutions only limit the potential of businesses like yours. This is why the first step we take with any client, no matter which level of adspend or revenue they’re at, is an in-depth audit and analysis of where we are currently at on social media platforms, where we want to go, and what stands in our way. Only then can we craft a plan of attack that is truly tailored to each business. Each plan requires different levels of needed access to our team and that is how the monthly management fees are determined.
We keep it simple. Month-to-month contracts with a 30 day cancellation notice. We don’t want you to keep working with us on social media because of some contract, we want you working with us because you’re pumped about the growth we are creating together. We retain our clients by creating clarity and setting clear and realistic expectations, not with lengthy contracts.
One of the many benefits of partnering with our sister-agency, Digital Position, is their proprietary reporting software Datapulse. You will be able to log into it to see your metrics in real-time. We then typically send a monthly Social Media report with an analysis of the metrics, summary of projects completed the previous month, and the projects for the upcoming month. Then we hop on a monthly call to go through it and prioritize. Custom reporting options and a more frequent cadence of calls is absolutely an option.
+1 (508) 377-3224
1026 Jay St. B204
Charlotte, NC 28208
inbound@sparklaunch.media
